What are people upset about. If you think GW products aren’t good value (however you want to define that value) then don’t buy it. If you want to play the games but with proxies from other companies, because you don’t want to pay what GW charges, then do that. If you want to collect, purchase or play non-GW then do that. There is absolutely no point in complaining about the prices of GW products. Complaining means one of two things either you want to purchase the models/games from GW but the prices are higher than you are comfortable with or you have no intention of buying GW stuff and want to convince others that this point of view is what everyone should have.

GW is a business. A very successful one. People complaining that they should have reduced their prices during the pandemic for some altruistic reasons. Well. That’s just BS. They are a company and to my knowledge paid their people throughout the pandemic regardless of if the stores could open or not (this is true in the USA at least). They are encountering price increases across the board just like every other business. Yes their products have always been on the more expensive side and they will remain their. They are a large business with large overheads. They have a duty to their stock holders to make a profit. If they didn’t make a profit they would change how they do things. If they try something new or revisit something old and it doesn’t make money they won’t be doing it for very long. Small companies in a lot of ways can get away with a lot more and can adjust to markets more fluidly. Companies like GW have long lead times for development and production and can not react quickly to changes in the market.

Anyway, what I’m trying to say is that there is really no point in complaining about GW and while comparing to other companies prices might feel like your fueling your argument but you really aren’t as a lot of people have pointed out – It is either of value to you or it isn’t.