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But.. Does that type of gaming require marketing? at least in a commercial sense. Surely it’s getting into the historical research side and creating something off the back of that research. There are always big games, at least at cons in the UK doing historical re fights.
The scenario side is perhaps better served through the access of so much date that’s available either free online, or through cheap books, again all readily available through., and far more so than ever before. As you say, magazines can only print what is supplied, and if people aren’t supply that kind of content, they can’t print it.
I don’t think slickness of game, or lack of it really affects the people doing historical refits, I’d suspect if you broke it down you’d probably have similar numbers of people doing just that as there’s always been. it’s just eclipsed by the number of people doing other stuff.