OnTableTop – Home of Beasts of War

Reply To: If you were in charge of GW now

February 8, 2019 at 1:08 pm #1345629

redvers

21054xp

@poosh ‘Hasn’t’ GW’s financial fortunes taken a big reverse in the last few months anyway?’

Their share price has fallen from a high of around £39 a share to around £30 a share, so from that perspective, they’re financial status (the total value of the company) has taken a reverse. BUT, the wider stock market is down across the board on the back of concerns around Brexit, slowing global trade and continuing trade tensions between China and US. While some of these issue don’t really apply to GW, the stock market can be very broad brush in applying risk.

But their recent trading statement to the market was positive and they’re looking for more growth this year, albeit at a slightly slower rate. But then GW have issued conservative trading statements for the past 3 years and they’ve continually over delivered.

Looking from a gaming perspective, WHFB was dying and needed to change. AoS was drastic but the rules also got a complete overhaul. It’s certainly more successful than WHFB was but not everyone wanted to come along for the ride, as 9th Age demonstrates. It was also a fore runner to how to change their cash cow 40k, which also needed a large overhaul. That helped reduce the risk in changing 40k. So I believe they have changed and are learning but they aren’t going to please everyone all of the time. The majority do seem happy, as their growing sales figures would agree with.